This post is from Jennifer Roche, our Social Media Manager, who knows better than anyone what it takes to be successful in this job.
“Oh, you work in social media? It must be so fun to get paid to hang out on Facebook all day!”
When social media is your job, it can be fun, but it’s also a lot of hard work. It might seem like an easy job to people not entrenched on these platforms daily, but the truth of the matter is that it takes many different skills in order to be successful at navigating social media for your business or brand.
In the infographic below, we share the many hats that are worn by those working in social media, along with a few tips on the best tools to help you do your job more effectively…