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Posted on Look out for the National Parenting Product Guide 2017!

Look out for the National Parenting Product Guide 2017!

Following the National Parenting Product Awards 2017, which took place on September 26th, we at Zahra Media Group have just published our annual National Parenting…

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Posted on learn inbound2

Lessons from Learn Inbound November 2017

On a cold November morning, the Mansion House in Dublin was full of coffee-drinking tech people, all there for one reason….to acquire knowledge about the…

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Posted on food drink content marketing

Why Food & Drink Brands Need Content Marketing

  The way that people cook has changed. Hungry home cooks aren’t reaching for cookbooks much anymore. — Search interest for “best recipes’ on YouTube…

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Posted on shutterstock_334820963

How To Rock Your Christmas Marketing Campaign

  Did you know that 92% of shoppers will do initial research, and buy gifts online? Now is the time to make sure your Website,…

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Posted on difference advertising content marketing

What is the difference between advertising & content marketing?

  There’s a famous advertising joke, credited to department store magnate John Wannamaker, which goes: ‘50% of my advertising money in dollars are wasted, I…

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Posted on What-Can-Customer-Focused-Events-Do-For-Your-Brand-eumom-event

What Can Customer-Focused Events Do For Your Brand?

  Did you know that 73% of consumers say they are likely to buy a product after trying it? Only 25% say the same thing about seeing a television…

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